B Brand. Balance. #53 Muji ecology The contributions to this volume

The contributions to this volume by artists

OK … Bavaria stands for: Men in Lederhosen and women in Dirndls (traditional dresses)

with interviews and reflections between Shafran and his peers threaded throughout

and Bialobrzeski’s hometown Wolfsburg without VW and the exhaust scandal

curators and theorists demonstrate approaches that curatorially insist on building other relations between human and non-human archival participants

B Brand. Balance. #53 Muji ecology The contributions to this volumeIntended to be a generic line for the Seiyu Supermarket Group, Muji was launched in Japan in 1980, as Mujirushi Ryohin, which means no brand quality goods. Having initially started out with just 40 products, Muji now sells more than 7,000 different items and has successfully expanded into the housing business, proving that a brand can indeed sell a lifestyle aesthetic.